Many times in my career I have faced periods of increased stress and activity. It’s the nature of this business. While demands on my time and energy may have increased, one thing that may not have always been in tandem was an insistence on carving out periods of rest to compensate.
All too often the tyranny of the urgent won over and I kept going past when I should have. We’ve all heard the phrase “Burning the candle at both ends.” It resonates because we’ve all taken on too much and overburdened ourselves at some time or another.
You may have heard me speak about the book, The Power of Full Engagement by Tony Schwartz. I have tough, learned, and spoke about Tony and the projects I have been involved in over the years and this book is a great reminder of one of the fundamentals: You cannot maintain a peak state at all times. Work hard, rest and recover, then work hard again. It’s a simple premise yet one we all miss from time to time!
As a businessperson you have the most important asset to care for – yourself! You are the CEO, CFO and COO of your business and, as such, you must protect the primary asset. Your lead-generation is going to feel laborious if you are low on energy. How can you effectively work on Sales & Marketing if you are not feeling at the top of your game?
Like I said, I have let the health focus slip myself many times. But the key is to get back on the horse and start to implement healthy habits. Do one thing today to move toward a healthier you. Set one goal. Go for a short walk. Turn off the TV and work on your goals. There’s always something we can do to further our health goals. Which ultimately furthers our business ones.
